When Nintendo first released Animal Crossing: Pocket Camp on mobile last November, I was into it. The game felt somewhat slight by Animal Crossing standards,
however. It lacked the open-ended nature of past games, and it didn’t
really offer a whole lot to do. But there’s something about the
laid-back, leisurely nature of the series that makes it a great fit for
smartphones. It’s a mini escape that you can pull out whenever you need
it. For me, these kinds of mobile games have historically turned into a
short-lived habit, something I play daily for a few weeks before burning
out. But that hasn’t happened with Pocket Camp. Instead, the game has continued to grow and improve. Months later, I still can’t put it down.
The core of the game was always solid and enjoyable. Pocket Camp gives
you a tiny slice of campground to decorate however you want, and it
surrounds you with animals that you can befriend and run errands for.
You can progress at your own pace, and the game has a charm that makes
it incredibly inviting. It’s very relaxing to just spend five minutes
fishing or watering plants.
Over
the last few months, Nintendo has built on that foundation with new
features and content. There have been some huge (at least by Animal Crossing standards)
changes. You can now craft your own clothes, cultivate a garden, and
swap furniture with a confused seagull. These are some of my favorite
parts of the game, and none were available at launch. There have also
been multiple quality-of-life improvements — die-hard fans of the game
got really excited
when you could place two carpets on your campground — as well as the
expected stream of new characters, furniture, and clothing.
The
feature that has me coming back the most, though, is the limited time
events. My favorite so far was a fishing tournament, where you could
(finally!) get fish tanks in which to display some of your catches. But
there have also been gardening contests, where you need to plant certain
flowers to attract special bugs, and themed events where you can unlock
rare items. Recently, two of these events were going on simultaneously:
I found myself playing multiple times a day so that I could gather as
much Super Mario and Alice in Wonderland themed items as possible.
It's Rosie's pop-star stage—talk about exciting! Fans of Rosie, Francine, and Chrissy shouldn't miss the Scrapbook memory featuring these stars! #PocketCamp pic.twitter.com/cq7vWAdelg— Isabelle (@animalcrossing) 12 avril 2018
These kinds of updates aren’t unique to Animal Crossing, of course. Mobile games and other service-oriented experiences like Fortnite are constantly updated in order to keep people coming back regularly. What makes Pocket Camp stand
out is both the frequency and quality of its updates. There seems to be
a new event every other week, and for the most part, I’ve enjoyed every
one of them. Likewise, even though I play regularly, it feels like
there’s always something next for me to build toward. I only just
installed a pool at my campground, after months of work, and it’s
probably going to be a while before I manage to build a big shrine to
lure longtime Animal Crossing character Red to my place.
Pocket Camp still isn’t a full-fledged Animal Crossing game.
It’s a streamlined take on the franchise, built for quick bouts of play
on a phone. But with each passing day, it becomes closer to that ideal.
With these kinds of daily games, I often find myself playing more out
of habit than enjoyment; it’s a thing I do, rather than a thing I love.
That hasn’t been the case with Pocket Camp.
Instead, I look forward to checking it out each day. As I write this,
there’s a new fortune cookie shop coming to the game, where eating a
cookie can somehow unlock items like a rocket ship or a pop star stage.
I’m not even sure where I’ll put a rocket ship — but I’m going to keep
playing to find out.
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